PENGARUH EKSPEKTASI CORPORATE SOCIAL RESPONSIBILITY TERHADAP DUKUNGAN CORPORATE SOCIAL RESPONSIBILITY (Studi Empiris di Universitas Muria Kudus)

Rianasari, Onik (2013) PENGARUH EKSPEKTASI CORPORATE SOCIAL RESPONSIBILITY TERHADAP DUKUNGAN CORPORATE SOCIAL RESPONSIBILITY (Studi Empiris di Universitas Muria Kudus). ["eprint_fieldopt_thesis_type_phd" not defined] thesis, Fakultas Ekonomi.

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Abstrak

Penelitianini bertujuan untuk mengujipengaruhekspektasicorporate sosial responsibilityyterhadapdukungancorporate sosialresponsibility.PopulasidalampenelitianiniadalahmahasiswaUniversitasMUria Kudus.Sampel yang diambiladalahmahasiswaakuntansi 6 dan 8 yang telahlulusmatakuliahetika professional. Penelitianinimenggunakanmetode survey denganmenyebarkankuesionersecaralangsungkepadaresponden.Penelitianinimenggunakanujicorrected item-total correlation, ujireliabilitasdenganmetodecronbach’s alpha, ujiasumsiklasikmeliputiujinormalitas, ujimultikolinearitas, danujiheterokedastisitas. Ujihipotesisnyamenggunakanuji independent T-testdan F – testdankoefisiendeterminasi.Hasilpenelitianinimenunjukkanbahwaterdapatpengaruhpositifantaraekspektasiekonomi, ekspektasihukum, ekspektasietisdanekspektasikedermawananterhadapdukungancorporate sosial responsibility.Penelitianselanjutnya, disarankanmenambahuji non respon bias danujikonsistensi. Selainitu, penelitianselanjutnyajugasebaiknyatidakhanyamengambilobjekpenelitianpadamahasiswasaja, tetapidapatdikembangkandenganmengambilobjekpenelitianpadakaryawanperusahaan. Kata kunci:Mahasiswa, Akuntansi, Ekspektasi,CorporateSosial Responsibility,

Item Type: Skripsi/ Thesis (["eprint_fieldopt_thesis_type_phd" not defined])
Dosen Pembimbing: Nama : Dra. Hj. Ponny H, M.Si,Akt
Kata Kunci: akuntansi
Subjects: Ilmu-ilmu Sosial > Perdagangan. Perniagaan > Akuntansi. Perbukuan.
Program Studi: Fakultas Ekonomi > Akuntansi (D3)
Depositing User: Mr Firman Al Mubaroq
Date Deposited: 14 Feb 2014 02:40
Last Modified: 14 Feb 2014 02:40
URI: http://eprints.umk.ac.id/id/eprint/1999

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